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Case studies
I help businesses turn real results into clear, compelling stories that build trust and drive action. Through strategic interviews, research, and expert content development, I create case studies that don’t just tell a story — they open doors, spark conversations, and support growth.


Roomvo case study | Roomvo reduces paint selection journey from 1 week to 1 hour for Rust-Oleum Canada
Roomvo helped Rust-Oleum Canada cut the paint color selection journey from one week to just one hour, increasing shopper engagement by 7.2× and transforming how customers confidently choose colors online.
thjmartin


Roomvo case study | USA Flooring cut marketing fees by 40% and cost per lead by 47%
USA Flooring cut marketing fees by 40% and cost per lead by 47% after launching Mohawk Edge Local Advertising powered by Roomvo, driving more qualified local shoppers to their six North Carolina locations and boosting showroom close rates by 30%.
thjmartin


Roomvo case study | Rugs USA returns to Roomvo and sees a 7.3% sales surge
After switching back to Roomvo, Rugs USA saw a 7.3% sales increase, $6 million in added revenue, and massive jumps in shopper engagement, including 5.5x more add-to-carts and 3.4x higher conversion rates.
thjmartin


Roomvo case study | Roomvo PRO for Sales Associates supercharges sales for The Design House
The Design House is using Roomvo PRO for Sales Associates to simplify sample tracking, automate follow-ups, and drive more sales, boosting their closing rate to nearly 70% and doubling product visualizations.
thjmartin


Roomvo case study | How Roomvo transformed the Argenta Cerámica shopping experience
Argenta Cerámica is using Roomvo to drive engagement, fast-track purchase decisions, and strengthen dealer partnerships — with product visualizations doubling and over 211,000 products viewed in 2024 alone.
thjmartin


Roomvo case study | How Roomvo boosted Ambientes Casablanca dealer sales by 14%
Ambientes Casablanca increased dealer sales by 14% and doubled consumer leads by partnering with Roomvo, giving shoppers the confidence to buy and helping dealers close more sales.
thjmartin


Roomvo case study | How Pioneer Floor increased web traffic and leads with Omnify+ powered by Roomvo
Pioneer Floor Coverings increased website traffic by 109% and organic search clicks by 55% with their new Omnify+ website powered by Roomvo, turning online interest into showroom visits and quality leads.
thjmartin


Roomvo case study | Roomvo boosts Cerámica Italia sales by 40%+
Cerámica Italia boosted total sales by over 40% with Roomvo, increasing website traffic by nearly 28% and giving customers the confidence...
thjmartin


Roomvo case study | How Summit Flooring Group increased website traffic and sales with Roomvo Sites
Summit Flooring boosted website traffic, ranked #1 locally, and grew sales with Roomvo Sites — giving customers the power to visualize 5,000+ products in their homes.
thjmartin


Roomvo case study | How Andrew Martin increased online conversions by 2.4x with Roomvo
Andrew Martin increased conversions by 2.4x with Roomvo, giving customers the confidence to buy luxury rugs, wallpaper, and artwork by previewing products in their own spaces.
thjmartin


Roomvo case study | How Roomvo revolutionized product engagement for Caesar Ceramiche
Caesar Ceramiche, a global leader in Italian porcelain tile, turned to Roomvo to enhance product engagement and generate leads across its diverse customer base. By integrating Roomvo’s visualizer into its website and marketing materials, Caesar made it easier for consumers to envision its tiles in their spaces. The result? Over 300,000 product views, increased website traffic, and a surge in qualified leads — with overwhelmingly positive feedback from consumers and partners a
thjmartin


Roomvo case study | How Engineered Floors® uses Roomvo to boost brand awareness and ‘sell more flooring’
By helping consumers make more confident purchasing decisions, room visualization is benefiting the flooring manufacturer and their...
thjmartin


Roomvo case study | How Topps Tiles boosted sample conversions by 3.7x using Roomvo
Topps Tiles boosted online engagement and achieved 3.7x more sample conversions by using Roomvo's visualization platform, helping customers confidently see products in their own homes.
thjmartin
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